Good morning, friends. It’s a balmy 56 degrees here in New Jersey, and we’re looking forward to a day of thunder storms and circus-going (Neil‘s sister got tickets for the boys for their birthdays). The circus isn’t my first choice for entertainment, but it could be fun. You’ll probably be hearing all about it here tomorrow
Last night’s fundraiser went well. I never really know how to gauge these things, since I do them so infrequently, but I pretty much think that any event where I sell more than five times what I paid for the table is worth the effort. If they invite me back, I’ll definitely do this one next year.
For the last several vendor opportunities I’ve had, I’ve taken my entire inventory with me, and arranged it by color scheme. I think it makes for a striking display, to see all of the colors grouped in that way. However, it doesn’t really reflect the way people shop: customers usually come by looking for a pair of earrings. They generally don’t wander over looking for something blue. So this time, I had one area that showed all of the items of a single color scheme together, so that people could see the possibilities for coordination, but the rest were all arranged by collection. I like how that worked out.
The other change I made was inspired by something Luann Udell blogged about a while back: choosing fewer choices. Instead of bringing and displaying everything I’ve ever made, I brought about half of that, and only items from my favorite collections. A few times I heard customers comment that there were so many choices, they didn’t know how to pick something – imagine how much more overwhelming it would have been for those people to see twice as many choices. I liked being able to see some of the tabletop this time around, too
Creativity-wise, I’ve been pretty focused on jewelry-related things this week, which is why I find it funny that my flickr favorites are dominated by textiles. The colors are very springy – makes me want to put on a skirt and hope for sun today!